Industry Road Safety Alliance
The alliance is a partnership between industry , government and communities in the South West Western Australia and Peel aimed at targeting the increasingly busy industrial and resource centres of Collie and Boddington. The alliance has been instrumental in implementing road upgrades, heavy haulage curfews , speed restrictions and driver education campaigns.Lomax Media have produced the TV and radio adverts for the Alliance Christmas road safety campaign 2009. These were launched at an official function held at the Collie Shire offices, which was attended by The Minister for Transport, along with other government officials and representatives of members of the Alliance.
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